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Stämpfli, I (2009). Ohne Polemik keine Wirkung? Wahrnehmung und Wirkung einer schweizer Anti-Rassismus-Kampagne. In: Trepte, S; Hasebrink, U; Schramm, H. Strategische Kommunikation und Mediengestaltung - Anwendung und Erkenntnisse der Rezeptions- und Wirkungsforschung. Baden-Baden, 79-95. ISBN 978-3-8329-4311-0.

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Item Type:Book Section, not refereed, original work
Communities & Collections:06 Faculty of Arts > Institute of Mass Communication and Media Research
DDC:700 Arts
Language:German
Date:2009
Deposited On:16 Feb 2010 11:16
Last Modified:04 Apr 2012 13:06
Publisher:Nomos
Series Name:Rezeptionsforschung
Number:17
ISSN:1612-3697
ISBN:978-3-8329-4311-0
Official URL:http://www.nomos-shop.de/productview.aspx?product=11156
Related URLs:http://www.nomos.de/ (Publisher)
https://biblio.unizh.ch/F/?local_base=UZH01&con_lng=GER&func=find-b&find_code=SYS&request=001782689

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