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Economic view on CSR - odd couple or happy relationship?


Butz, A (2008). Economic view on CSR - odd couple or happy relationship? In: Academy of Management, Anaheim, CA, USA, 8 August 2008 - 13 August 2008.

Abstract

The relationship between corporate social responsibility (CSR) and economic payoff has been an increasingly important issue for scholarly discussion. To enable a better understanding of the similarities, distinctions and complementarities between explaining theories, I set forth a theoretical basis for constituting CSR activities on an individual level. An alternative modeling of the utility function and economic concepts like happiness research, stewardship theory and intrinsic motivation can give some further explanations why managers act in a social responsible way beside normative considerations.

The relationship between corporate social responsibility (CSR) and economic payoff has been an increasingly important issue for scholarly discussion. To enable a better understanding of the similarities, distinctions and complementarities between explaining theories, I set forth a theoretical basis for constituting CSR activities on an individual level. An alternative modeling of the utility function and economic concepts like happiness research, stewardship theory and intrinsic motivation can give some further explanations why managers act in a social responsible way beside normative considerations.

Additional indexing

Item Type:Conference or Workshop Item (Paper), refereed, original work
Communities & Collections:03 Faculty of Economics > Department of Business Administration
Dewey Decimal Classification:330 Economics
Language:English
Event End Date:13 August 2008
Deposited On:30 Jan 2009 07:05
Last Modified:05 Apr 2016 12:38
Official URL:http://meeting.aomonline.org/2008/index.php?option=com_frontpage&Itemid=1

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