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Gravitation Toward Prior Performance in Mutual Fund Advertisings: Do Consumer Investors' Processing Abilities Account for Biased Information Processing?


Hüsser, Andreas; Wirth, Werner (2013). Gravitation Toward Prior Performance in Mutual Fund Advertisings: Do Consumer Investors' Processing Abilities Account for Biased Information Processing? Journal of Consumer Affairs, 47(2):219-242.

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Item Type:Journal Article, refereed, original work
Communities & Collections:06 Faculty of Arts > Department of Communication and Media Research
Dewey Decimal Classification:700 Arts
Language:English
Date:2013
Deposited On:18 Dec 2015 08:30
Last Modified:24 May 2018 04:44
Publisher:Wiley-Blackwell Publishing, Inc.
ISSN:0022-0078
OA Status:Closed
Publisher DOI:https://doi.org/10.1111/joca.12007

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