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The importance of a bottom up development perspective when serving the base of the pyramid


Waibel, P (2008). The importance of a bottom up development perspective when serving the base of the pyramid. In: 2nd International Sustainability Conference (ISC 2008), Basel, Switzerland, 21 August 2008 - 22 August 2008.

Abstract

Multinational Corporations can contribute to reach the targeted poverty reduction goals – the Millennium Development Goals of the United Nations. Linking the core business of a multinational with development goals can be found in the concept of Serving the Base of the Pyramid mainly pushed by C.K. Prahalad and Stuart L. Hart. In the “classic” development work, bottom up approaches, which give more power to the poor, are taking advance in the theoretical debate. This know how however, hasn’t found a systematic consideration in the BoP concept yet. Focusing on Multinational Corporations, the paper takes a closer look at bottom up development approaches and agues for the importance of integrating this know how in the BoP debate by highlighting the relation between the concepts.

Abstract

Multinational Corporations can contribute to reach the targeted poverty reduction goals – the Millennium Development Goals of the United Nations. Linking the core business of a multinational with development goals can be found in the concept of Serving the Base of the Pyramid mainly pushed by C.K. Prahalad and Stuart L. Hart. In the “classic” development work, bottom up approaches, which give more power to the poor, are taking advance in the theoretical debate. This know how however, hasn’t found a systematic consideration in the BoP concept yet. Focusing on Multinational Corporations, the paper takes a closer look at bottom up development approaches and agues for the importance of integrating this know how in the BoP debate by highlighting the relation between the concepts.

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Additional indexing

Item Type:Conference or Workshop Item (Paper), refereed, original work
Communities & Collections:03 Faculty of Economics > Department of Business Administration
Dewey Decimal Classification:330 Economics
Language:English
Event End Date:22 August 2008
Deposited On:26 Feb 2009 16:40
Last Modified:06 Dec 2017 17:37
Additional Information:Dieses Paper war die Grundlage für den Vortrag "Business opportunities in rural private sector development through bottom up approaches in management" an der ISC 2008 in Basel.
Official URL:http://www.isc2008.ch/

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