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Frame Analysis in Climate Change Communication: Approaches for Assessing Journalists’ Minds, Online Communication and Media Portrayals


Schäfer, Mike S; O'Neill, Saffron (2017). Frame Analysis in Climate Change Communication: Approaches for Assessing Journalists’ Minds, Online Communication and Media Portrayals. In: Nisbet, Matthew; Ho, Shirley; Markowitz, Ezra; O'Neill, Saffron; Schäfer, Mike S; Thaker, Jagadish. Oxford Encyclopedia of Climate Change Communication. New York: Oxford University Press, n/a.

Abstract

Framing—selecting certain aspects of a given issue and making them more salient in communication in order to “frame” the issue in a specific way—is a key concept in the study of communication. At the same time, it has been used very differently in scholarship, leading some to declare it a “fractured paradigm,” or an idea whose usefulness has expired. In studies of climate change communication, frame analyses have been used numerous times and in various ways, from formal framing approaches (e.g., episodic vs. thematic framing) to topical frames (both generic and issue-specific). Using methodological approaches of frame analysis from content analysis over discourse analysis and qualitative studies to experimental research, this research has brought valuable insights into media portrayals of climate change in different countries and their effects on audiences—even though it still has limitations that should be remedied in future research.

Abstract

Framing—selecting certain aspects of a given issue and making them more salient in communication in order to “frame” the issue in a specific way—is a key concept in the study of communication. At the same time, it has been used very differently in scholarship, leading some to declare it a “fractured paradigm,” or an idea whose usefulness has expired. In studies of climate change communication, frame analyses have been used numerous times and in various ways, from formal framing approaches (e.g., episodic vs. thematic framing) to topical frames (both generic and issue-specific). Using methodological approaches of frame analysis from content analysis over discourse analysis and qualitative studies to experimental research, this research has brought valuable insights into media portrayals of climate change in different countries and their effects on audiences—even though it still has limitations that should be remedied in future research.

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Additional indexing

Item Type:Book Section, not_refereed, further contribution
Communities & Collections:06 Faculty of Arts > Department of Communication and Media Research
Dewey Decimal Classification:700 Arts
Language:English
Date:September 2017
Deposited On:27 Feb 2018 13:40
Last Modified:14 Mar 2018 17:47
Publisher:Oxford University Press
OA Status:Green
Free access at:Official URL. An embargo period may apply.
Publisher DOI:https://doi.org/10.1093/acrefore/9780190228620.013.48
Official URL:http://climatescience.oxfordre.com/view/10.1093/acrefore/9780190228620.001.0001/acrefore-9780190228620-e-487

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