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Pay as you go: a new proposal for museum pricing


Frey, Bruno S; Steiner, Lasse (2010). Pay as you go: a new proposal for museum pricing. Working paper series / Institute for Empirical Research in Economics No. 485, University of Zurich.

Abstract

Museums have many different goals beyond efficiency such as social equity, financial revenue, attracting donors and gaining international, regional or local prestige. Various pricing schemes are being discussed with the aim of reaching these goals. Thenclassical ones are entry prices and free entry. The museum club solution or exit donationsnallow for various additional goals. Each scheme has clear advantages and disadvantages.nWe propose an innovative pricing instrument: Exit prices, which are charged according to the time spent in a museum. This scheme has a number of notable advantages, in particular the better choice available to the visitors, which increases their satisfaction.

Abstract

Museums have many different goals beyond efficiency such as social equity, financial revenue, attracting donors and gaining international, regional or local prestige. Various pricing schemes are being discussed with the aim of reaching these goals. Thenclassical ones are entry prices and free entry. The museum club solution or exit donationsnallow for various additional goals. Each scheme has clear advantages and disadvantages.nWe propose an innovative pricing instrument: Exit prices, which are charged according to the time spent in a museum. This scheme has a number of notable advantages, in particular the better choice available to the visitors, which increases their satisfaction.

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Additional indexing

Item Type:Working Paper
Communities & Collections:03 Faculty of Economics > Department of Economics
Working Paper Series > Institute for Empirical Research in Economics (former)
Dewey Decimal Classification:330 Economics
Language:English
Date:April 2010
Deposited On:29 Nov 2011 15:09
Last Modified:12 Aug 2017 12:40
Series Name:Working paper series / Institute for Empirical Research in Economics
ISSN:1424-0459
Official URL:http://www.econ.uzh.ch/wp.html

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