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De-facto standardization through alliances: lessons from Bluetooth


Keil, Thomas (2002). De-facto standardization through alliances: lessons from Bluetooth. Telecommunications Policy, 26(3-4):205-213.

Abstract

This paper discusses standardization of information and communications technologies. Standardization has become a domain of firm strategizing with information and communication technology standards being increasingly created through semi-open alliances. The paper analyzes the strategic logic of such standardization alliances based on an in-depth case study of the Bluetooth initiative. Similar to other successful standards described in the standardization literature, Bluetooth has been rapidly adopted by a large number of companies. The author argues that at least part of the success is due to the structure and design of the standardization alliance that promoted Bluetooth.

Abstract

This paper discusses standardization of information and communications technologies. Standardization has become a domain of firm strategizing with information and communication technology standards being increasingly created through semi-open alliances. The paper analyzes the strategic logic of such standardization alliances based on an in-depth case study of the Bluetooth initiative. Similar to other successful standards described in the standardization literature, Bluetooth has been rapidly adopted by a large number of companies. The author argues that at least part of the success is due to the structure and design of the standardization alliance that promoted Bluetooth.

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Additional indexing

Item Type:Journal Article, refereed, original work
Communities & Collections:03 Faculty of Economics > Department of Business Administration
Dewey Decimal Classification:330 Economics
Language:English
Date:2002
Deposited On:13 Jun 2013 11:07
Last Modified:07 Dec 2017 21:22
Publisher:Elsevier
ISSN:0308-5961
Publisher DOI:https://doi.org/10.1016/S0308-5961(02)00010-1
Other Identification Number:merlin-id:8147

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