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Evaluation des campagnes nationales de prévention contre le SIDA: modèle d'analyse


Hausser, Dominique; Lehmann, Philippe; Dubois, Françoise; Gutzwiller, Felix (1987). Evaluation des campagnes nationales de prévention contre le SIDA: modèle d'analyse. Sozial- und Präventivmedizin, 32(4-5):207-209.

Abstract

The evaluation of the "Stop-Aids" campaign is based upon a model of behaviour modification (McAlister) which includes the communication theory of McGuire and the social learning theory of Bandura. Using this model, it is possible to define key variables that are used to measure the impact of the campaign. Process evaluation allows identification of multipliers that reinforce and confirm the initial message of prevention (source) thereby encouraging behaviour modifications that are likely to reduce the transmission of HIV (condom use, no sharing of injection material, monogamous relationship, etc.). Twelve studies performed by seven teams in the three linguistic areas contribute to the project. A synthesis of these results will be performed by the IUMSP.

Abstract

The evaluation of the "Stop-Aids" campaign is based upon a model of behaviour modification (McAlister) which includes the communication theory of McGuire and the social learning theory of Bandura. Using this model, it is possible to define key variables that are used to measure the impact of the campaign. Process evaluation allows identification of multipliers that reinforce and confirm the initial message of prevention (source) thereby encouraging behaviour modifications that are likely to reduce the transmission of HIV (condom use, no sharing of injection material, monogamous relationship, etc.). Twelve studies performed by seven teams in the three linguistic areas contribute to the project. A synthesis of these results will be performed by the IUMSP.

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Additional indexing

Other titles:Evaluation of national prevention campaigns against AIDS: analysis model
Item Type:Journal Article, refereed, original work
Communities & Collections:04 Faculty of Medicine > Epidemiology, Biostatistics and Prevention Institute (EBPI)
Dewey Decimal Classification:610 Medicine & health
Language:French
Date:1987
Deposited On:11 Sep 2013 13:55
Last Modified:07 Dec 2017 22:22
Publisher:Springer
ISSN:0303-8408
PubMed ID:3687209

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