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The neurobiology of rewards and values in social decision making - Zurich Open Repository and Archive


Ruff, Christian C; Fehr, Ernst (2014). The neurobiology of rewards and values in social decision making. Nature Reviews Neuroscience, 15(8):549-562.

Abstract

How does our brain choose the best course of action? Choices between material goods are thought to be steered by neural value signals that encode the rewarding properties of the choice options. Social decisions, by contrast, are traditionally thought to rely on neural representations of the self and others. However, recent studies show that many types of social decisions may also involve neural value computations. This suggests a unified mechanism for motivational control of behaviour that may incorporate both social and non-social factors. In this Review, we outline a theoretical framework that may help to identify possible overlaps and differences between the neural processes that guide social and non-social decision making.

Abstract

How does our brain choose the best course of action? Choices between material goods are thought to be steered by neural value signals that encode the rewarding properties of the choice options. Social decisions, by contrast, are traditionally thought to rely on neural representations of the self and others. However, recent studies show that many types of social decisions may also involve neural value computations. This suggests a unified mechanism for motivational control of behaviour that may incorporate both social and non-social factors. In this Review, we outline a theoretical framework that may help to identify possible overlaps and differences between the neural processes that guide social and non-social decision making.

Citations

88 citations in Web of Science®
98 citations in Scopus®
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Additional indexing

Item Type:Journal Article, refereed, further contribution
Communities & Collections:03 Faculty of Economics > Department of Economics
Dewey Decimal Classification:330 Economics
Language:English
Date:August 2014
Deposited On:30 Jul 2014 13:40
Last Modified:05 Apr 2016 17:59
Publisher:Nature Publishing Group
ISSN:1471-003X
Publisher DOI:https://doi.org/10.1038/nrn3776

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