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Organizational knowledge creation and the generation of new product ideas: A behavioral approach


Schulze, Anja; Hoegl, Martin (2008). Organizational knowledge creation and the generation of new product ideas: A behavioral approach. Research Policy, 37(10):1742-1750.

Abstract

In this paper, we address the pre-project phase of idea generation in the product innovation process, where the effective generation of new product ideas still remains an issue of high relevance for both management scholars and practitioners. We relate Nonaka and colleagues’ four knowledge creation modes of socialization, externalization, combination, and internalization to the novelty of product ideas generated. Taking a behavioral perspective on the four modes, we posit positive relationships between socialization as well as internalization and the novelty of product ideas, whereas we postulate negative relationships for externalization as well as combination. Using data from multiple respondents in 33 companies, our results confirm the proposed linkages.

Abstract

In this paper, we address the pre-project phase of idea generation in the product innovation process, where the effective generation of new product ideas still remains an issue of high relevance for both management scholars and practitioners. We relate Nonaka and colleagues’ four knowledge creation modes of socialization, externalization, combination, and internalization to the novelty of product ideas generated. Taking a behavioral perspective on the four modes, we posit positive relationships between socialization as well as internalization and the novelty of product ideas, whereas we postulate negative relationships for externalization as well as combination. Using data from multiple respondents in 33 companies, our results confirm the proposed linkages.

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Citations

55 citations in Web of Science®
76 citations in Scopus®
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Additional indexing

Item Type:Journal Article, refereed, original work
Communities & Collections:03 Faculty of Economics > Department of Business Administration
Dewey Decimal Classification:330 Economics
Language:English
Date:December 2008
Deposited On:02 Oct 2014 13:32
Last Modified:05 Apr 2016 18:24
Publisher:Elsevier
ISSN:0048-7333
Publisher DOI:https://doi.org/10.1016/j.respol.2008.07.002
Other Identification Number:merlin-id:10059

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