Publication: Testing, contesting and legitimizing technology diffusion in regulated environments
Testing, contesting and legitimizing technology diffusion in regulated environments
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Guérard, S., & Langley, A. (2012). Testing, contesting and legitimizing technology diffusion in regulated environments (No. 301; UZH Business Working Paper Series).
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Based on a longitudinal case study approach, this paper shows that the legitimation processes of technology diffusion in regulated environments is subjected to distinct power struggles manifested in different framing contests when several competing technological frames are crafted, are contradictory and attempt at capturing the same resources. We show that technology framing contests increase ambiguity which may in turn spark the need to rely on technology testing in order to bring a resolution of the debate, to lower ambiguity and to
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Guérard, S., & Langley, A. (2012). Testing, contesting and legitimizing technology diffusion in regulated environments (No. 301; UZH Business Working Paper Series).
