Publication: From News Softening to Social News Softening: Comparing Patterns of Political News Coverage on Different (Social) Media Channels in Germany and Switzerland
From News Softening to Social News Softening: Comparing Patterns of Political News Coverage on Different (Social) Media Channels in Germany and Switzerland
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Klein, M., Magin, M., Riedl, A. A., Udris, L., & Stark, B. (2025). From News Softening to Social News Softening: Comparing Patterns of Political News Coverage on Different (Social) Media Channels in Germany and Switzerland. Digital Journalism, 13(6), 1089–1111. https://doi.org/10.1080/21670811.2023.2278044
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Many news media publish content on social media where it must meet the success factors of algorithmic selection in order to attract attention. One possible strategy for that is news softening. However, it is not clear which characteristics are decisive for news softening on social platforms. To help overcome this research gap, our paper adds a new concept called “social news softening” to the rather traditional news softening concept. We test it empirically, taking the example of the political coverage of German and Swiss (elite, popu
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- Klein, Miriam
- Magin, Melanie
- Riedl, Andreas A
- Udris, Linards
- Stark, Birgit
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Klein, M., Magin, M., Riedl, A. A., Udris, L., & Stark, B. (2025). From News Softening to Social News Softening: Comparing Patterns of Political News Coverage on Different (Social) Media Channels in Germany and Switzerland. Digital Journalism, 13(6), 1089–1111. https://doi.org/10.1080/21670811.2023.2278044
