Crisis communication research has hitherto attached too little importance to the way in which media organizations and journalists operate. The media are generally considered to play a key role in mediating information in crisis situations and the importance of framing effects in media reporting has been highlighted. However, most of the relevant studies are highly descriptive and provide little in the way of explanation. There is a particular lack of transnational studies that explain to what extent media reporting on organizational crises differs in various countries and media systems. If we are to learn more about transnational communications dynamics in connection with organizational crises, theoretical elements from disciplines which analyze the function logic of the media must be incorporated more strongly.