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Vorsprung durch Technik! Wolfgang Seufert und die medienökonomische Werbeforschung


Siegert, Gabriele (2016). Vorsprung durch Technik! Wolfgang Seufert und die medienökonomische Werbeforschung. In: Müller-Lietzkow, Jörg; Sattelberger, Felix. Empirische Medienökonomie. Baden-Baden: Nomos Verlag, 170-185.

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Item Type:Book Section, not_refereed, original work
Communities & Collections:06 Faculty of Arts > Department of Communication and Media Research
Dewey Decimal Classification:700 Arts
Language:German
Date:2016
Deposited On:26 Jan 2017 15:36
Last Modified:02 Feb 2018 11:45
Publisher:Nomos Verlag
Number:10
ISBN:978-3-8487-3419-1
OA Status:Closed
Official URL:http://www.nomos-shop.de/M%C3%BCller-Lietzkow-Sattelberger-Empirische-Medien%C3%B6konomie/productview.aspx?product=28140
Related URLs:https://www.recherche-portal.ch/ZAD:default_scope:ebi01_prod010814787 (Library Catalogue)

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