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What Price Style? The Fabric-Advisory Function of the Drygoods Commission Merchant, 1850-1880


Siegenthaler, Hansjörg (1967). What Price Style? The Fabric-Advisory Function of the Drygoods Commission Merchant, 1850-1880. Business History Review, 41(01):36-61.

Abstract

Using data from nineteenth-century New England, Dr. Siegenthaler isolates a value for the most important function which drygoods marketing agencies performed for the mills they represented. His conclusions cast new light on the key role played by fashion considerations in decision making within the textile industry

Abstract

Using data from nineteenth-century New England, Dr. Siegenthaler isolates a value for the most important function which drygoods marketing agencies performed for the mills they represented. His conclusions cast new light on the key role played by fashion considerations in decision making within the textile industry

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Additional indexing

Item Type:Journal Article, refereed, original work
Communities & Collections:National licences > 142-005
Dewey Decimal Classification:900 History
Language:English
Date:1 March 1967
Deposited On:18 Oct 2018 12:39
Last Modified:20 Oct 2018 04:46
Publisher:Harvard University, Graduate School of Business Administration
ISSN:0007-6805
OA Status:Green
Publisher DOI:https://doi.org/10.2307/3112420
Related URLs:https://www.swissbib.ch/Search/Results?lookfor=nationallicencecambridge1023073112420 (Library Catalogue)

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