Algesheimer, René; Dholakia, Paul M (2006). Do customer communities pay off? Harvard Business Review:26-28.
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Item Type: | Journal Article, refereed, original work |
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Communities & Collections: | 03 Faculty of Economics > Department of Business Administration
08 Research Priority Programs > Social Networks |
Dewey Decimal Classification: | 330 Economics |
Scopus Subject Areas: | Social Sciences & Humanities > Business and International Management
Social Sciences & Humanities > General Business, Management and Accounting Social Sciences & Humanities > Economics and Econometrics Social Sciences & Humanities > Strategy and Management Social Sciences & Humanities > Management of Technology and Innovation |
Language: | English |
Date: | 2006 |
Deposited On: | 29 Mar 2019 11:35 |
Last Modified: | 09 Sep 2021 22:05 |
Publisher: | Harvard Business School Publishing |
ISSN: | 0017-8012 |
OA Status: | Closed |
Free access at: | Official URL. An embargo period may apply. |
Official URL: | http://hbr.org/2006/11/do-customer-communities-pay-off/ar/1 |
Other Identification Number: | merlin-id:3493 |
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Authors, Affiliations, Collaborations

University of Zurich, Zurich, Switzerland
Jones Graduate School of Business, Houston, United States