Abstract
The article reminds businesses not to treat innovation as a strategy or solution during a company's decline as it may drain an organization of resources and considers the role of innovation flexibility in surviving potential bankruptcy.
McKinley, William; Latham, Scott; Braun, Michael (2014). Don’t treat innovation as a cure-all. Harvard Business Review:2-4.
Abstract
The article reminds businesses not to treat innovation as a strategy or solution during a company's decline as it may drain an organization of resources and considers the role of innovation flexibility in surviving potential bankruptcy.
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| Item Type: | Journal Article, refereed, original work |
|---|---|
| Communities & Collections: | 03 Faculty of Economics > Department of Business Administration |
| Dewey Decimal Classification: | 330 Economics |
| Language: | English |
| Date: | 12 August 2014 |
| Deposited On: | 13 Sep 2019 09:40 |
| Last Modified: | 25 Sep 2019 00:45 |
| Publisher: | Harvard Business School Publishing |
| ISSN: | 0017-8012 |
| OA Status: | Green |
| Related URLs: | https://hbr.org/ (Publisher) |
| Other Identification Number: | merlin-id:11521 |
McKinley, William