Header

UZH-Logo

Maintenance Infos

Implementation of strategic change by franchisees: a sensemaking perspective


Langmayr, Theresa (2019). Implementation of strategic change by franchisees: a sensemaking perspective. Junior Management Science, 4(2):173-194.

Abstract

Franchisees play an important role when inter-organizational change, initiated by franchisors, is to be implemented. The objective of this thesis is to gain insights into franchisees’ sensemaking activities. Drawing on sensemaking theories and franchising literature, a case study on franchisees in the automotive industry reveals how social processes of interaction, within and across their organizational boundaries, influence their interpretations of change initiatives. It contributes to the sensemaking literature through expanding research to inter-organizational change. It also contributes to the franchising literature through analyzing the franchisees’ role during franchisor-initiated change from a sensemaking perspective.

Abstract

Franchisees play an important role when inter-organizational change, initiated by franchisors, is to be implemented. The objective of this thesis is to gain insights into franchisees’ sensemaking activities. Drawing on sensemaking theories and franchising literature, a case study on franchisees in the automotive industry reveals how social processes of interaction, within and across their organizational boundaries, influence their interpretations of change initiatives. It contributes to the sensemaking literature through expanding research to inter-organizational change. It also contributes to the franchising literature through analyzing the franchisees’ role during franchisor-initiated change from a sensemaking perspective.

Statistics

Citations

Dimensions.ai Metrics

Altmetrics

Additional indexing

Item Type:Journal Article, refereed, original work
Communities & Collections:03 Faculty of Economics > Department of Business Administration
Dewey Decimal Classification:330 Economics
Language:English
Date:21 June 2019
Deposited On:25 Sep 2019 14:08
Last Modified:04 Feb 2020 15:06
Publisher:jums academy
OA Status:Closed
Publisher DOI:https://doi.org/10.5282/jums/v4i2pp173-194
Other Identification Number:merlin-id:18136

Download

Full text not available from this repository.
View at publisher

Get full-text in a library