Meier, Beat. Brand choice and loyalty : evidence from Swiss car registration microdata. 2019, University of Zurich, Faculty of Economics.
Additional indexing
| Item Type: | Dissertation (monographical) |
|---|---|
| Referees: | Wehrli Hans Peter |
| Communities & Collections: | 03 Faculty of Economics > Department of Business Administration
UZH Dissertations |
| Dewey Decimal Classification: | 330 Economics |
| Language: | English |
| Place of Publication: | Zürich |
| Date: | 2019 |
| Deposited On: | 12 Dec 2019 07:32 |
| Last Modified: | 15 Apr 2021 15:09 |
| Series Name: | Innovatives Markenmanagement |
| Number of Pages: | 109 |
| ISBN: | 978-3-658-28013-0 |
| OA Status: | Closed |
Meier, Beat