Voice Commerce: Understanding Shopping-Related Voice Assistants and their Effect on Brands
Mari, Alex (2019). Voice Commerce: Understanding Shopping-Related Voice Assistants and their Effect on Brands. In: IMMAA Annual Conference, Northwestern University in Qatar, Doha, 4 October 2019 - 6 October 2019, IMMAA.
Additional indexing
Item Type: | Conference or Workshop Item (Paper), refereed, original work |
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Communities & Collections: | 03 Faculty of Economics > Department of Business Administration
08 Research Priority Programs > Social Networks |
Dewey Decimal Classification: | 330 Economics |
Scope: | Discipline-based scholarship (basic research) |
Language: | English |
Event End Date: | 6 October 2019 |
Deposited On: | 26 Jan 2021 10:24 |
Last Modified: | 06 Mar 2024 14:33 |
Publisher: | IMMAA |
OA Status: | Green |
Other Identification Number: | merlin-id:20250 |