New avenues in communication evaluation and measurement (E&M): towards a research agenda for the 2020s
Volk, Sophia Charlotte; Buhmann, Alexander (2019). New avenues in communication evaluation and measurement (E&M): towards a research agenda for the 2020s. Journal of Communication Management, 23(3):162-178.
Additional indexing
| Item Type: | Journal Article, not_refereed, further contribution |
|---|---|
| Communities & Collections: | 06 Faculty of Arts > Department of Communication and Media Research |
| Dewey Decimal Classification: | 070 News media, journalism & publishing |
| Scopus Subject Areas: | Social Sciences & Humanities > Communication
Social Sciences & Humanities > Strategy and Management |
| Uncontrolled Keywords: | Strategy and Management, Communication |
| Language: | English |
| Date: | 5 August 2019 |
| Deposited On: | 26 Jan 2023 15:43 |
| Last Modified: | 22 Mar 2025 04:39 |
| Publisher: | Emerald Publishing |
| ISSN: | 1363-254X |
| OA Status: | Closed |
| Publisher DOI: | https://doi.org/10.1108/jcom-08-2019-147 |
Permanent URL
https://doi.org/10.5167/uzh-228655
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Volk, Sophia Charlotte