Many cities have abandoned plans for hosting the Olympics due to crises of high costs, unnecessary infrastructures, and a range of socio-spatial exclusions. These problems stem from conflicts between the short-term needs of the event and the long-term needs of the city. In response, Olympic organizers launched a series of reforms to improve alignment between the Games and the host city. This paper examines these reforms, identifies urban development agendas in preparation for Paris 2024, and explores their implications on selected spaces of urban intervention within Paris. Thinking through rhizomatic philosophy, the paper advocates for a more nuanced approach to exploring the problems and potential of mega-event-led urban development. In so doing, the paper maps organizer and activist assemblages, and posits that efforts at reform are stymied by a too-narrow interpretation of who counts as a stakeholder. Subsequently, the spatial articulations of the mega-event risk perpetuating the exclusions that reform intended to resolve. Ensuring a wider representation of resident voices could help minimize the distance between word and deed in the latest rounds of Olympic reform.