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Promoting Inclusiveness and Fairness through NFTs: The Case of Student-Athletes and NILs


Carvalho, Arthur; Zavolokina, Liudmila; Bhunia, Suman; Chaudhary, Monu; Yoganathan, Nitharsan (2023). Promoting Inclusiveness and Fairness through NFTs: The Case of Student-Athletes and NILs. In: CHI '23: CHI Conference on Human Factors in Computing Systems, Hamburg Germany, 23 April 2023 - 28 April 2023. ACM, 1-9.

Abstract

Recent regulatory changes have enabled NCAA student-athletes to proft from their name, image, and likeness (NIL), departing from previous policies requiring those athletes to maintain their amateur status. However, despite the changes, it is unlikely that all the approximately 500,000 NCAA student-athletes will proft from NIL contracts. Within this context, we study how to design a fair and inclusive solution that may help all student-athletes se- cure NIL fnancial resources. Following a design science approach, we defne design requirements after interviewing student-athletes. Subsequently, we derive three design principles: inclusiveness, fairness, and transparency. Thereafter, we suggest a blockchain-based artifact that satisfes all design principles. Our idea lies in designing collectibles as non-fungible tokens (NFTs) that pay diferent roy- alties whenever a transaction (purchase or exchange) happens in diferent markets (primary or secondary). Finally, we evaluate our solution by discussing its features with current student-athletes.

Abstract

Recent regulatory changes have enabled NCAA student-athletes to proft from their name, image, and likeness (NIL), departing from previous policies requiring those athletes to maintain their amateur status. However, despite the changes, it is unlikely that all the approximately 500,000 NCAA student-athletes will proft from NIL contracts. Within this context, we study how to design a fair and inclusive solution that may help all student-athletes se- cure NIL fnancial resources. Following a design science approach, we defne design requirements after interviewing student-athletes. Subsequently, we derive three design principles: inclusiveness, fairness, and transparency. Thereafter, we suggest a blockchain-based artifact that satisfes all design principles. Our idea lies in designing collectibles as non-fungible tokens (NFTs) that pay diferent roy- alties whenever a transaction (purchase or exchange) happens in diferent markets (primary or secondary). Finally, we evaluate our solution by discussing its features with current student-athletes.

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Additional indexing

Item Type:Conference or Workshop Item (Paper), not_refereed, original work
Communities & Collections:03 Faculty of Economics > Department of Informatics
08 Research Priority Programs > Digital Society Initiative
Dewey Decimal Classification:000 Computer science, knowledge & systems
Scope:Discipline-based scholarship (basic research)
Language:English
Event End Date:28 April 2023
Deposited On:08 May 2023 11:35
Last Modified:20 Jun 2024 09:32
Publisher:ACM
ISBN:9781450394215
OA Status:Hybrid
Publisher DOI:https://doi.org/10.1145/3544548.3580732
Other Identification Number:merlin-id:23632
  • Content: Published Version
  • Language: English