Abstract
Recent regulatory changes have enabled NCAA student-athletes to proft from their name, image, and likeness (NIL), departing from previous policies requiring those athletes to maintain their amateur status. However, despite the changes, it is unlikely that all the approximately 500,000 NCAA student-athletes will proft from NIL contracts. Within this context, we study how to design a fair and inclusive solution that may help all student-athletes se- cure NIL fnancial resources. Following a design science approach, we defne design requirements after interviewing student-athletes. Subsequently, we derive three design principles: inclusiveness, fairness, and transparency. Thereafter, we suggest a blockchain-based artifact that satisfes all design principles. Our idea lies in designing collectibles as non-fungible tokens (NFTs) that pay diferent roy- alties whenever a transaction (purchase or exchange) happens in diferent markets (primary or secondary). Finally, we evaluate our solution by discussing its features with current student-athletes.
Carvalho, Arthur