Spengler, C; Wirth, Werner (2009). Die Wirkung von Marketing- und Vertriebsmaßnahmen maximieren. IO New Management, (3):46-51.
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| Item Type: | Journal Article, not_refereed, original work |
|---|---|
| Communities & Collections: | 06 Faculty of Arts > Department of Communication and Media Research |
| Dewey Decimal Classification: | 700 Arts |
| Language: | German |
| Date: | 2009 |
| Deposited On: | 12 Mar 2010 09:58 |
| Last Modified: | 25 Apr 2018 13:42 |
| Publisher: | Handelszeitung Fachverlag AG |
| ISSN: | 1660-5683 |
| OA Status: | Closed |
| Related URLs: | http://www.ionewmanagement.ch (Publisher) |
Spengler, C