Pfister, A; Rüdt, C (2007). TV-Konsum von Kids: Werbung nervt, aber wirkt. Marketing & Kommunikation, (1):39.
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| Item Type: | Journal Article, not_refereed, original work |
|---|---|
| Communities & Collections: | 03 Faculty of Economics > Department of Business Administration |
| Dewey Decimal Classification: | 330 Economics |
| Language: | German |
| Date: | 2007 |
| Deposited On: | 19 Jan 2010 13:37 |
| Last Modified: | 18 Feb 2018 12:54 |
| Publisher: | Rheintaler Druckerei und Verlag AG |
| ISSN: | 1023-8913 |
| OA Status: | Green |
| Free access at: | Related URL. An embargo period may apply. |
| Related URLs: | http://www.marketingmall.ch/mod_pdfbit/index.asp?cat=2007&mag=2007-01 (Publisher) |
Pfister, A