Purpose – When comparing novel centralized and distributed communications and video streaming services, the authors identified a need for a theoretic framework to position a multitude of ICT services and technologies according to their value proposition. Literature does not integrate existing value analysis concepts into a holistic theoretical framework. This paper aims to address this shortcoming by proposing a value analysis framework for ICT services capable of describing the value exchanges between different actors and their role constellations based on technological componentizations.
Design/methodology/approach – The paper evaluates a representative selection of communications and video streaming services and an extensive literature study on existing value analysis research was conducted to develop the framework and to verify it.
Findings – The paper demonstrates the applicability of the value analysis framework in communications and video streaming case studies, which are technically very different from each other but, at the abstraction level the framework provides, display very similar characteristics in value flows and role constellations.
Research limitations/implications – The value analysis framework could be extended and verified with other case studies and complemented with quantitative modeling and system dynamics.
Originality/value – The authors combine existing literature into a proposal of a holistic value analysis framework and apply it to novel centralized and distributed communications and video streaming services. Both academics and practitioners can use the framework to evaluate the value proposition of ICT services and technologies.