A Dynamic Interviewing Program (DIP) is presented for automated online interviewing via the instant messaging service ICQ. DIP can conduct parallel structured interviews with several ICQ users at a time, 24 hours a day. The interview itself can be dynamic (branched testing), which means that each question depends on the answer given to the previous one. An online ICQ address book offers the possibility to validate demographic data in order to eval-
uate data quality. Experiences with DIP and a first empirical study open up new perspectives for Internet-based automatic interviewing.