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Cultural differences in affect intensity perception in the context of advertising


Pogosyan, Marianna; Engelmann, Jan B (2011). Cultural differences in affect intensity perception in the context of advertising. Frontiers in Physiology:2:313.

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Item Type:Journal Article, refereed, original work
Communities & Collections:03 Faculty of Economics > Department of Economics
Dewey Decimal Classification:330 Economics
Scopus Subject Areas:Social Sciences & Humanities > General Psychology
Language:English
Date:7 November 2011
Deposited On:18 Jan 2012 15:38
Last Modified:23 Jan 2022 20:26
Publisher:Frontiers Research Foundation
ISSN:1664-042X
OA Status:Gold
Free access at:Publisher DOI. An embargo period may apply.
Publisher DOI:https://doi.org/10.3389/fpsyg.2011.00313
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