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Organizational identification as a determinant of customer orientation in service organizations


Wieseke, Jan; Ullrich, Johannes; Christ, Oliver; van Dick, Rolf (2007). Organizational identification as a determinant of customer orientation in service organizations. Marketing Letters, 18(4):265-278.

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Item Type:Journal Article, refereed, original work
Communities & Collections:06 Faculty of Arts > Institute of Psychology
Dewey Decimal Classification:150 Psychology
Scopus Subject Areas:Social Sciences & Humanities > Business and International Management
Social Sciences & Humanities > Economics and Econometrics
Social Sciences & Humanities > Marketing
Language:English
Date:2007
Deposited On:25 Feb 2013 09:26
Last Modified:12 Mar 2020 00:45
Publisher:Springer
ISSN:0923-0645
OA Status:Closed
Publisher DOI:https://doi.org/10.1007/s11002-007-9021-2

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