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Predicting User Interface Preferences of Culturally Ambiguous Users


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Reinecke, K; Bernstein, A (2008). Predicting User Interface Preferences of Culturally Ambiguous Users. In: 26th Conference on Human Factors in Computing Systems (CHI), Florence, Italy, 5 April 2008 - 10 April 2008.

Abstract

To date, localized user interfaces are still being adapted to one nation, not taking into account cultural ambiguities of people within this nation. We have developed an approach to cultural user modeling, which allows to personalize user interfaces to an individual's cultural background. The study presented in this paper shows how we use this approach to predict user interface preferences. Results show that we are able to reduce the absolute error on this prediction to 1.079 on a rating scale of 5. These findings suggest that it is possible to automate the process of localization and, thus, to automatically personalizing user interfaces for users of different cultural backgrounds.

Abstract

To date, localized user interfaces are still being adapted to one nation, not taking into account cultural ambiguities of people within this nation. We have developed an approach to cultural user modeling, which allows to personalize user interfaces to an individual's cultural background. The study presented in this paper shows how we use this approach to predict user interface preferences. Results show that we are able to reduce the absolute error on this prediction to 1.079 on a rating scale of 5. These findings suggest that it is possible to automate the process of localization and, thus, to automatically personalizing user interfaces for users of different cultural backgrounds.

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Additional indexing

Item Type:Conference or Workshop Item (Paper), refereed, original work
Communities & Collections:03 Faculty of Economics > Department of Informatics
Dewey Decimal Classification:000 Computer science, knowledge & systems
Scopus Subject Areas:Physical Sciences > Software
Physical Sciences > Human-Computer Interaction
Physical Sciences > Computer Graphics and Computer-Aided Design
Event End Date:10 April 2008
Deposited On:28 Jan 2009 15:21
Last Modified:29 Jul 2020 17:08
OA Status:Green
Publisher DOI:https://doi.org/10.1145/1358628.1358841

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