Publication: Referendum Campaigns in the Digital Age: Towards (More) Comparative Analyses in Hybrid Media Systems
Referendum Campaigns in the Digital Age: Towards (More) Comparative Analyses in Hybrid Media Systems
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Udris, L., & Eisenegger, M. (2023). Referendum Campaigns in the Digital Age: Towards (More) Comparative Analyses in Hybrid Media Systems. Media and Communication, 11(1), 6703. https://doi.org/10.17645/mac.v11i1.6703
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Referendum campaigns, which happen in many countries on the national or sub-national level, are highly important and special periods of political communication. Unlike elections, however, referendum campaigns are understudied phenomena. This thematic issue addresses patterns of referendum campaigns, which increasingly take place in digital and hybrid media environments, where political actors conduct campaigns through various channels, news media react to and shape debates on social media, and citizens receive a large share of politic
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Udris, L., & Eisenegger, M. (2023). Referendum Campaigns in the Digital Age: Towards (More) Comparative Analyses in Hybrid Media Systems. Media and Communication, 11(1), 6703. https://doi.org/10.17645/mac.v11i1.6703
