Publication: Norm Setting in Times of Crisis: A Time-Series Analysis of the Dynamics Between Media Reporting and Perceived Norms in the Context of the COVID-19 Vaccination Roll-Out
Norm Setting in Times of Crisis: A Time-Series Analysis of the Dynamics Between Media Reporting and Perceived Norms in the Context of the COVID-19 Vaccination Roll-Out
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Geber, S., Fretwurst, B., Vogler, D., Siegen, D., Eisenegger, M., & Friemel, T. (2024). Norm Setting in Times of Crisis: A Time-Series Analysis of the Dynamics Between Media Reporting and Perceived Norms in the Context of the COVID-19 Vaccination Roll-Out. Mass Communication and Society, Epub ahead of print. https://doi.org/10.1080/15205436.2024.2389833
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Social norms have great potential for mitigating crisis as people align their prevention behavior with the norms they perceive. However, there is insufficient knowledge of how normative perceptions are formed to exploit this potential. Drawing from agenda-setting theory, the present study examined norm-setting processes of media reporting on perceptions of vaccination norms during the COVID-19 pandemic. It combined data of a continuous content analysis of the salience and valence of the vaccination issue and a weekly repeated cross-se
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Geber, S., Fretwurst, B., Vogler, D., Siegen, D., Eisenegger, M., & Friemel, T. (2024). Norm Setting in Times of Crisis: A Time-Series Analysis of the Dynamics Between Media Reporting and Perceived Norms in the Context of the COVID-19 Vaccination Roll-Out. Mass Communication and Society, Epub ahead of print. https://doi.org/10.1080/15205436.2024.2389833